INDUSTRY EMBRACES HYBRID MARKET FOR OCTOBER 2021

As a follow-up to today’s Bridal Council Town Hall meeting, we wanted to share with you the latest plans of our designers and retailers for this October’s market. Everyone has a desire to return to NYC but has to weigh that against the ever-changing impact of COVID and international & city protocols, including travel to/from the US.  

Each designer will decide and communicate what their specific plans will be. This October market will be a hybrid; offering in-person appointments for those that can travel and digital for those that are not able to travel.  

The Bridal Council will continue to offer the option of seeing the collections virtually via the Bridal Council X Pullquest digital platform on bridal.pullquest.net.  The platform will feature Fall 2022 Collections and support the showing of the new collections to those who attend market in person in NYC and those that participate virtually. It will be a marketing/sales tool for six months after market.

We will continue to provide updates to the community. We appreciate the support of our industry colleagues as we navigate this ever-changing landscape.  We look forward to continuing the conversation.

Best-Rachel & Michele