Bella Bianca-Melissa Russell and Natalie Bauer
What were your favorite collections?
We were thrilled with the Galia Lahav collection this season! Not only was IT priced perfectly for the market, it was well rounded and checked off every aesthetic that high end brides are asking for. The Galia team was able to provide their ever-present glam and also deliver un-beaded lace looks for the clean bride still wanting a wow. We feel so fortunate to work with a company who values their retailers as much as their consumers and strives to please both equally. This is a collection that will attract brides who otherwise wouldn’t have sought out the Galia name but will find themselves being a Galia bride!
What trends did you see?
Color and painted fabrics were a trend across many lines this season. We have seen success with this trend for years with Savin London and brides have always been very responsive. Even the most classic brides have been swayed towards this bold look when they see the craftsmanship that goes into these fabrics. More designers are now bringing this element into their collections so it will be fun to see what a daring choice was once become more mainstream.
What new looks do you plan on buying?
Our focus heading into this season was to add detailed styles that were more linear than floral. We are finding that many brides want to stray from the long-lasting clean trend, but don’t necessarily want floral or petal patterns. Within collections like Rivini, Anne Barge, Nicole + Felicia, and more, we were able to add glamorous styles with subtle and unique patterns. More than ever, we are finding brides are very focused on fit and getting the structure that makes them literally feel the value of what they are spending. After a few years of brides asking for a deconstructed feel, they are now circling back to an era of understanding the value in a well-constructed gown. We are pleased to see so many designers responding to this shift and look forward to a great year ahead!