Technology Option to Support Virtual Bridal Market with ORDRE

The Bridal Council is sharing Virtual Showroom technology to support designers and retailers as a solution for this season’s New York Bridal Fashion Week. This will allow designers to share their collections with retailers & automate the order process. ORDRE’s virtual showroom technology is widely used by respected fashion designers including Alexander McQueen, , Gucci, Michael Kors and more.

Key benefits for designers:

  • 360° view images, virtual reality & video allow collections to be viewed online

  • Facilitates online orders from retailers when travel is not possible

  • Enhances the order taking process in the physical showroom for future markets

  • Grants access to the ORDRE Retail Network to grow wholesale networks

  • Insightful data analytics on retailer engagement & sales

  • Dedicated ORDRE Manager to support seasonal campaigns & retailer outreach

ORDRE’s comprehensive strategy includes ORB360˚ technology, which provides an interactive 360˚ product view with zoom functionality. ORB360˚ technology allows for seamless integration across e-commerce platforms. ORB360˚ service centers are based in the main hubs of London, Paris, Milan, New York and Melbourne.

Bridal Council Members simply need to upload images of their collection.

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Please email membership@bridalcouncil.com TO LEARN MORE.

Michele Iacovelli