CONTINUING FOR A SECOND SEASON, THE BRIDAL COUNCIL DESIGNERS WILL COME TOGETHER AGAIN TO OFFER A UNIFIED SALES AND MEDIA PLATFORM ON THE BRIDAL COUNCIL X PULLQUEST (BRIDAL.PULLQUEST.NET) FOR NY LUXURY BRIDAL FASHION WEEK ON APRIL 6-9, 2021.

THE SITE WILL SERVE AS A CENTRALIZED VIRTUAL PLATFORM TO FEATURE THE DESIGNERS’ NEW COLLECTIONS, OFFER STREAMING OF THE DESIGNERS PRESENTATIONS, VIEW THE FASHION WEEK SCHEDULE, ALLOW RETAILERS TO PLACE WHOLESALE ORDERS & CHAT DIRECTLY WITH THE BRAND, SUPPLY PRESS MATERIALS TO THE MEDIA, AND ALLOW EDITORS & STYLISTS TO PULL ITEMS ONLINE.

“EVERYONE’S HEALTH AND SAFETY WAS OUR TOP PRIORITY WHEN THE DESIGNERS CAME TOGETHER & DECIDED TO OFFER THIS VIRTUAL SOLUTION AGAIN FOR APRIL MARKET. IN 2020, THE PANDEMIC CREATED THE NEED TO DEVELOP THE SITE WITH OUR TECHNOLOGY PARTNER PULLQUEST. WORKING WITH PULLQUEST, WE HAVE CREATED AN EASY TO USE SITE THAT SEAMLESSLY ALLOWS THE RETAILERS & EDITORS TO VIEW DESIGNERS’ COLLECTIONS." SAID MICHELE IACOVELLI, THE EXECUTIVE DIRECTOR OF THE BRIDAL COUNCIL.

“BASED ON FEEDBACK RECEIVED BY THE BRIDAL COUNCIL MEMBERS WE HAVE WORKED THIS SEASON TO OFFER SEVERAL ENHANCEMENTS TO THE SITE. WE HAVE EXPANDED THE CATEGORIES THAT ONE CAN VIEW, SORT AND SELECT GOWNS BY silhouette, neckline, sleeve, fabric and embellishment. THE BUYER/EDITOR HAS ACCESS TO HUNDREDS OF STYLES WITH A CLICK OF THEIR MOUSE. THE TECHNOLOGY HAS PROVEN TO BE A GREAT TOOL FOR RETAILERS TO USE FOR APPOINTMENTS WITH BRIDES IN STORE.” SAID RACHEL LEONARD, EDITORIAL DIRECTOR OF THE BRIDAL COUNCIL.

“WE ARE DELIGHTED TO ONCE AGAIN PARTNER WITH THE MEMBERS OF THE BRIDAL COUNCIL TO BRING OUR TECHNOLOGY TO THE BRIDAL INDUSTRY AND HELP BRANDS, BUYERS, EDITORS AND STYLISTS NAVIGATE THROUGH THESE NEW, MOSTLY DIGITAL TIMES”, SAID NATALIE MEYER, FOUNDER OF PULLQUEST. “BASED ON FEEDBACK AFTER THE OCTOBER MARKET, OUR TEAM HAS BEEN WORKING ON EXCITING NEW FEATURES THAT WE LOOK FORWARD TO INTRODUCING THIS APRIL.”

THE BRIDAL HUB WILL GO LIVE ON TUESDAY, APRIL 6, 2021 AND COLLECTIONS WILL REMAIN LIVE ON THE SITE ALLOWING RETAILERS TO PLACE RE-ORDERS FOR A PERIOD OF SIX MONTHS. THE BRIDAL COUNCIL X PULLQUEST SITE WILL HAVE A GLOBAL DATABASE OF THE FINEST BRIDAL SALONS WORLDWIDE AND 1000 PLUS MEMBERS OF THE MEDIA, INFLUENCERS AND STYLISTS.

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PULLQUEST, FOUNDED BY NATALIE MEYER AND PAVEL PRESNIAKOV IN 2018 IS A ONE OF A KIND BRAND DISCOVERY PLATFORM FOR FASHION PROFESSIONALS AND THE PREFERRED ONLINE SOLUTION USED BY LEADING CELEBRITY AND FASHION STYLISTS FOR BOOKING CLOTHES AND ACCESSORIES FOR THEIR EDITORIAL ASSIGNMENTS RANGING FROM MAGAZINE PHOTO SESSIONS TO RED CARPET APPEARANCES. PULLQUEST ADDED ITS VIRTUAL WHOLESALE SHOWROOM TECHNOLOGY IN MARCH OF 2020 TO MEET THE NEEDS OF THE CHANGES IN THE MARKETPLACE.